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Why making brands memorable is the only real defence against the attention recession
By Amy Budd, Client Services Director, Launch You have exactly 1.7 seconds before someone scrolls past your content. That’s the…
Most marketers are still not getting the most from GA4 – here’s how to improve your GA4 account
By Darcy Cooke, Senior Measurement Analyst TLDR: Common GA4 Mistakes Holding You Back Stop treating GA4 like a basic reporting…
The Meta premium ‘ad-free’ subscription: what does it mean for brands and performance marketers?
Social and tech platforms are continuing to evolve exponentially as – like any other business – they search for ways to increase (and retain) unlocked revenue and drive business…
How Our Connected Performance Approach is Driving Award Winning Growth for Our Clients
Launch has been shortlisted for the UK Agency Awards 2026, hot off the winning Performance Marketing Agency of the Year…
How Full-Funnel CRO Experimentation Unlocks Growth Across Search, Paid Social and Web
Most CRO efforts fail because they are trapped at the website checkout. Discover how expanding experimentation upstream into Meta ad…
Launch is a Spring 2026 Clutch Global Award winner!
PPC Landing pages can make or break your ad campaign. Here's 5 simple ways to improve them and get your…
PPC Landing Page best practices (with examples)
PPC Landing pages can make or break your ad campaign. Here's 5 simple ways to improve them and get your…
The Google Shopping data foundations every scaling ecommerce brand should have
CMOs - learn the dos and don’ts of product feed optimisation, including software integrations and how to fit it into…
Why Your Best Campaigns are Killing Your Growth: The M.O.P.* Playbook
*Margin Optimised Performance (Yes, we are dubbing it here first) By Luke Hill, Senior Paid Media Manager, Launch If you’re…
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