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Most marketers are still not getting the most from GA4 – here’s how to improve your GA4 account
By Darcy Cooke, Senior Measurement Analyst TLDR: Common GA4 Mistakes Holding You Back Stop treating GA4 like a basic reporting…
The Meta premium ‘ad-free’ subscription: what does it mean for brands and performance marketers?
Social and tech platforms are continuing to evolve exponentially as – like any other business – they search for ways to increase (and retain) unlocked revenue and drive business…
Launch is a Spring 2026 Clutch Global Award winner!
PPC Landing pages can make or break your ad campaign. Here's 5 simple ways to improve them and get your…
PPC Landing Page best practices (with examples)
PPC Landing pages can make or break your ad campaign. Here's 5 simple ways to improve them and get your…
The Google Shopping data foundations every scaling ecommerce brand should have
CMOs - learn the dos and don’ts of product feed optimisation, including software integrations and how to fit it into…
Beyond managing accounts: Why Launch was named Best Performance Marketing Agency 2026
For many CMOs at scaling challenger brands in the UK, the agency landscape has started to feel like a commodity…
Performance is a human metric: Why Launch Founder’s PMW Powerlist spot matters
There is a long-standing myth in performance marketing that high-pressure environments produce high-performance results. We’ve all seen the template: late…
Performance Max for CMOs: how your Google PMax strategy can help drive growth
By Daniel Ireland, Head of Paid Media, Launch For many marketing leaders at scaling ecommerce brands, Google’s Performance Max has…
Events with Launch
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