Breaking the performance plateau: Growth, Budget & Impact
Join Launch for a lunch panel discussion on how to unlock growth, budget and long-term impact.
The CMO's Guide to Growth in 2026
Date:
Thursday, 12th March 2026 9:00AM - 2:00PM
Venue:
Watershed, Bristol
How to make performance your growth engine
Marketing leaders are being pressured to do more with less, chasing high returns from short-term tactical, high-intent campaigns.
However, these short-term wins come at a cost: they starve brands of future growth and keep us stuck in a never-ending loop of chasing the same customers with diminishing results and increasing costs.
This event introduces a powerful new mechanism to help marketers sidestep this doom loop: seven levers to turn performance into growth.
Essential details
Timings
Date: 12th March 2026. Time: 9:00am – 2:00pm
What you'll learn about:
- The changing landscape of brand discovery and how brands can connect with customers across fragmented digital journeys
- Keynote from Reddit on how to navigate niche communities authentically to build long-term trust in your brand
- Launch’s seven levers of growth, and how you can apply them to your performance media strategy and budget right now
- How to ensure your measurement is set up to boost growth in 2026, including insights from Converge
- How to turn uncertainty into opportunity by setting up your own experimentation academy
- The future of search and how to approach creative in 2026
Expect a mix of evidence, real-world examples, and a dose of humour to show how senior marketers can climb out of the basement of the funnel and fire up your brand’s growth engine. All of this backed by insights from top industry leaders plus Launch’s award-winning team of experts in data, experimentation and paid media.
With special thanks to our sponsors:
Confirmed speakers
Mairead Connolly
Agency Development Lead, Reddit
Mairéad is an Agency Development Lead at Reddit, and has spent most of her career specializing in intentional social strategy either at Pinterest or in media agencies. Driven by a fascination with human behaviour and the art of translating insights into meaningful brand impact.
Michel van Krimpen
Customer Solutions Engineer, Converge
Michel is a tracking expert with 20+ years of experience, responsible for Customer Success at Converge, assisting e-commerce brands in optimising their tracking and analytics to gain the best insights into what is driving their growth.
Jaye Cowle
Launch CEO & Founder
Our Founder Jaye is driven by an ethos that happy people do great work. This philosophy has guided her in building a high-performing team that thrives on well-being, growth, and excellence.
Amy Budd
Client Services Director, Launch
Amy has over 25 years of experience in marketing and client services. Before joining Launch, she managed partnerships with major brands, ensuring their success and satisfaction. At Launch, Amy is dedicated to building strong relationships and achieving client happiness.
Danny Ireland
Head of Performance Media, Launch
Danny has 10+ years experience helping brands drive growth from their performance media. After a significant time working for Google, he joined Launch and oversees the planning, build, and execution of client’s paid strategies, globally, to help our clients reach their “north star” objectives.
Joe Johnston
Head of Experimentation, Launch
Joe’s has 10+ years experience of boosting businesses through insights and experimentation. His superpower is establishing and scaling experimentation programs to deliver marketing goals.
Ian Lewis
Head of Data and Analytics, Launch
With over a decade of digital marketing experience under his belt, Ian oversees Launch’s Data powerhouse. He specialises in data-driven decision-making, custom tracking, optimising media spend, and driving measurable results for clients. His experience spans a wide variety of sectors, from Icelandair to Battersea Cats & Dogs home.
Our charity partner
At each event we support a charity partner by inviting you to make a donation when you buy a ticket. This event will support 4Louis, an organisation close to our hearts which supports families through the loss of a child.
What's it like to attend a Launch event?
As is the Launch way, our events are friendly and relaxed, but packed with expert insights! If you’re a marketing decision-maker, we’d love to see you at the next one.
You’ll get the chance to hear from top marketing pros, quiz the Launch team with any burning questions you have and network with peers facing similar challenges to you. Check out our video to get a quick idea of the vibes you can expect.
Book tickets
Book your tickets today to secure your place.
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