How Our Connected Performance Approach is Driving Award Winning Growth for Our Clients
Launch has been shortlisted for the UK Agency Awards 2026, hot off the winning Performance Marketing Agency of the Year…
Did you catch Michael’s presentation at BrightonSEO?
If you missed it, or simply want to revisit his slides from Measurefest, you can download them on SlideShare.
You can also find a list of helpful resources from Michael’s talk in the ‘Resources’ section below.
If you need help getting the most out of Google Consent Mode, or want to talk more about tracking user data responsibly, get in touch with us today.
- Learn more about Michael’s talk on Brighton SEO’s website
- Download Michael’s slides on SlideShare
- View our Founder Jaye’s presentation from BrightonSEO: (Im)proving the value of Google Ads with Value-Based Bidding
Resources
Respect user consent choices with Google Tag Manager – read the article
Consent configuration – read the overview from Google
Adjust tag behaviour based on consent – read the explainer from Google
Consent Mode for Googlp-18e tags – Read Simon Ahava’s overview of Consent Mode
Regex expression tool – A helpful tool to establish patterns in your regex table variable
