VIP E-commerce Roundtable Breakfast
We’re bringing together senior marketing leaders from large catalog e-commerce brands (500+ SKUs) for a private breakfast roundtable.
Breaking the performance plateau: Growth, Budget & Impact
Date:
Friday, 22nd August 2025 8:00AM - 10:30AM
Venue:
BIMA House, London
Create impact with Launch
This June, SXSW London will be the stage for bold, big ideas at the forefront of technology and creativity. As an official partner, BIMA House is transforming The Joiner on Worship into a dynamic community hub for two days of curated events, designed to spark conversations, share insights, and connect industry leaders.
Join Launch for a lunch panel discussion on how marketing teams can unlock growth, budgets and long-term impact.
About this event
In today’s economic climate, marketing leaders are under more scrutiny than ever. Marketing must perform-now-and prove its value in language the board understands. But what happens when results stall, budgets tighten, and channels stop scaling?
Join us for a powerful conversation with leaders who’ve lived through the plateau and pushed beyond it.
This panel brings together the perspectives that matter most when you’re being asked to do more with less-and still deliver growth.
What to expect
This isn’t a “tips and tricks” session. It’s a straight-talking journey through:
- The reality: What performance plateaus really look like, and why they happen
- The pivot: How to shift strategy, creative, or commercial thinking to move forward
- The unlock: What convinces a board to invest again-and how to frame the ask
- The future: What sustainable growth looks like in a changed marketing world
Event details
You’ll hear from:
- A marketing leader who’s faced the plateau head-on and found a way through
- A CFO who’ll share exactly what gets boards to say “yes” to marketing
- An agency growth partner who sees the patterns, pitfalls, and possibilities across brands
- An intermediary who knows what conversations are really happening behind closed doors
This event is for:
This panel discussion is ideal for marketing leaders and agencies looking to help get out of the ‘performance plateau’. If you’re navigating a performance ceiling, trying to unlock budget, or seeking the next phase of growth, this session is for you.
You can expect to leave with:
- Practical advice on how to escape the cycle of short-term thinking
- Real-life examples of how brands are breaking through their growth ceiling
If your results have plateaued but your ambition hasn’t, this one’s for you.
You'll hear from
Jaye Cowle
CEO and Founder of Launch
Jaye Cowle is the CEO and Founder of Launch, the happy performance agency, which she’s grown from a kitchen-table startup to a multi-million powerhouse without external investment. With plans to more than double revenue in the coming two years, Jaye is driven by an ethos that happy people do great work. This philosophy has guided her in building a high-performing team that thrives on well-being, growth, and excellence.
Amy Budd
Client Services Director, Launch
Amy brings over 25 years of expertise in marketing and client services, with a track record of driving growth for brands like Canon, Neal’s Yard Remedies, and Toshiba. At Launch, she leads high-impact partnerships that delivered measurable success, championing
client happiness through our connected approach to performance marketing.
Keir Mather
Marketing Consultant, Neon Bridge
Working together with brands and agencies to build high-performance partnerships that ignite collaboration, unlock creativity, and deliver better marketing outcomes. Former BBH London & Essence Head of Client Services, and Exposure MD.
Fleur Horner
The Value Engineers
Dr Fleur Horner is Global CEO of Strategy, Innovation and Design consultancy The Value Engineers. Having started her career in the world of science as an Exercise Physiologist, she pivoted in 2012, joining TVE to work with some of the world’s biggest and best-loved brands before taking over as CEO last spring. Fleur and her team have leveraged their expertise to help brands such as PlayStation, TikTok, Icelandair and Gail’s cut through seas of meaningless data, move beyond decision paralysis and transform the theoretical into tangible, actionable roadmaps to brand growth.
Get the resources
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Previous event resources
The CMO’s guide to performance marketing
We’re hearing more and more from CMOs backed into a corner, pushed to prioritise volume of customer acquisition with little regard for the quality of those customers. We’ve designed this event to help you redress the balance.
The CMO’s Guide to Peak Performance
Featuring speakers from Google, we took a deep dive into the future of measurement, asking is ROAS dead? What are the metrics which really matter?
The CMO’s guide to: Conversion Optimisation
Your website could be working harder, a lot harder. We gathered together a team of experts to discuss how CMOs can get more from their website traffic.
The CMO’s Guide to Peak Performance
Competition is fierce and budgets are under pressure, but consumer appetite remains as high as ever through Black Friday and peak season – so how do you get the very best results?
The CMO’s guide to customer acquisition
Finding and attracting new customers with paid media is becoming more expensive and more competitive. At this event, we set out to arm senior marketers with more knowledge in how to reach their audience.