THE CMO’S GUIDE TO CUSTOMER ACQUISITION

Resources and downloads

We’ve gathered all our most relevant resources for you to download, watch and revisit at a time that suits you. If you’d like to have a more in-depth chat about how we can help you capitalise on paid media, measurement and conversion optimisation, get in touch with us today!

Get the full event guide

Perfect if you weren’t able to make the event, or even if you just took a break from note-taking, our comprehensive event guide features all the key takeaways, talk summaries and recommendations from the day.

Pop your details in the form to get access to the ebook, along with monthly insights and upcoming event notifications from Launch.

Download the deck

Download the slides from the event to revisit whenever you like (PDF, 34.5MB)

Mastering measurement ebook

Did Michael’s talk on GA4 and data strategy pique your interest? Check out our free guide to Mastering Measurement.

It features tons of in-depth information on how to get your data strategy in order – from benchmarking where you are now, to taking the steps to where you want to be.

Conversion optimisation guide

Whether you’re totally new to conversion optimisation, or looking to scale an existing testing programme, our CRO ebook features all the principles and processes you need to make it a success.

Download it free today to start getting your optimisation programme in order.

Keen for our next event?

Watch our webinars

Missed any of our previous livestreams?

No matter – you can catch up on all our most recent ‘Learn with Launch’ webinars over on our YouTube channel, as well as learning about how we operate here at Launch.