WEBSITE OPTIMISATION

A well optimised website will increase conversions.

Our aim is to drive traffic to your website through online paid advertising. However, the only pre-requisite is that you have a great, engaging website which should be mobile friendly, otherwise all that money spent on advertising is wasted!

Website Optimisation

Your website is your online shop front and it’s where we drive the majority of traffic to through our online advertising. If your website is not performing then you risk wasting time and money with your online advertising.

Key things to check are:

What is your bounce rate looking like? If it’s high it might indicate you have problem with your website
How quick is your site loading? 53% of visits are abandoned if pages take longer than 3 seconds to load
Do you have the right tracking codes on your website? If you don’t have the correct tracking codes then you will not be able to analyse conversions or traffic sources
What does your mobile site look like? With more of us accessing websites on our mobiles, it’s important that your mobile site is optimised

We’re happy to work with you and your website developers to get your website and mobile site working effectively and efficiently.

GET IN TOUCH

TRACKING CODES
Make sure you have Google tracking codes effectively implemented on your website so you can effectively track conversions and traffic.
PAGE SPEED
Page speed matters! 53% of visits are abandoned if pages take longer than 3 seconds to load. Make sure your website is fast loading.
MOBILE SITE
What does your website look like on a mobile? 52.2% of all website traffic worldwide is generated through mobile phones so make sure it looks good on a mobile!
USER FRIENDLY
Make sure your website is user friendly and easy to navigate, you want your visitors to be able to navigate quickly and efficiently and find what they want otherwise you will miss out on conversions,