Becky Launch Online

A day in the life of… Becky Dickinson

Tell us a bit about yourself…

I’m Becky, I joined Launch Online last summer after being on the receiving end of their advice! I was Head of Marketing at a tech company and I used Launch Online to do my advertising for a few years. I have had to use lots of different agencies in past roles and Launch were one of the best I have ever used, so when I was ready for a new role back at an agency, I stalked Jaye until she gave me a job! I was born in West Yorkshire and moved to Devon when I was 7 years old. I’ve lived in a few different places with a couple of years in Sydney, but have always stayed by the sea!

What’s your job role at Launch Online?

I joined Launch Online to support with the overall marketing & advertising strategy for our clients but I have a very mixed role so I dip my toes in lots of different things. 

How did you get into Online Advertising?

I graduated from Bournemouth University with a degree in tourism and hospitality management, my plan was to go and do an internship with a big hotel group and travel the world managing hotels! I actually ended up working for a small marketing agency as a junior account executive and after a couple of years became the senior account manager for Schwarzkopf Professional. I worked on their brand presentations, websites, video creation, newsletters, social, the lot! I really enjoyed working at a small agency for a big global client as I got thrown in the deep end, I learnt far more than I would have done in a larger company. Since then, i’ve worked within agencies and within in-house teams from overall strategy to the nitty gritty.  

What would a typical day look like for you?

In the morning I check all my social campaigns for my clients, check everything looks as it should be. Once I have done this, I will then go through my emails. Every day is different, I could be putting together a strategy for a social media competition, putting a deck together for a proposal, creating social ad campaigns, writing blogs, creating a digital strategy for a client or advising on design. My role is very varied and I love it. 

What is something you look forward to everyday?

I love being creative with my client accounts, especially our smaller clients. My Mum has always had her own business so I understand every penny counts, I want to make sure I get as much return as I can for my clients. When I see I am helping them grow it really makes me happy!

What do you like most about your job at Launch Online?

I love the variation in my role, I would say one of my biggest downfalls is I can get bored pretty easily so I love being challenged everyday! That’s why I love marketing & advertising – it changes all the time. I have to read lots of articles every day to keep up with the changes in our industry. Jaye is also an awesome boss, I have learnt so much since working at Launch, Jaye invests in us, it’s a lovely work environment.

How do you wind down after a day at work?

I am a HUGE paddle boarding fan, I have my own blog, recommending people on where to go paddle boarding in the South West, I have actually found myself slowly becoming an influencer in this area! Who would have thought it?! You can read my blog over here if you also love a paddle! I also love cycling, a did a charity bike ride around Zanzibar a couple of years ago and fell in love with road biking. I like to think I am pretty creative, my Mum had an interior design business for years and so I love interiors. I have a little cottage in Exeter that I am slowly renovating! I can spend HOURS on Pinterest looking for inspiration!

Thank you Becky! Next up, we’ll be hearing from Jaye, she’s the brains behind Launch Online! Watch this space!